Swish, the Bengaluru-based startup specializing in 10-minute fresh food delivery, has successfully secured $38 million in its Series B funding round. The latest investment, which brings the startup's total funding to $54 million, was led by Hara Global and Bain Capital Ventures, with contributions from Accel, Stride Ventures, and Alteria Capital. This funding values Swish at $139 million, more than double its valuation from a year ago.
Established in 2024, Swish has positioned itself uniquely in the competitive food delivery market. The company operates a comprehensive business model that includes ownership of its kitchens, supply chain, and delivery system. Currently, Swish delivers approximately 20,000 orders daily, significantly up from 5,000 four months prior, and it has expanded its reach across ten micro-markets in Bengaluru.
Co-founder and CEO Aniket Shah noted that the company is automating kitchen operations to enhance delivery speed and food consistency. Swish caters primarily to young urban consumers aged 20 to 35, offering over 200 items with an average order value between ₹200 and ₹250 (around $2-$3). The startup aims to extend its operations further into regions like Delhi-NCR and Mumbai while maintaining a focus on dense urban areas for profitability.