Apple is actively pursuing a successor for CEO Tim Cook, who has expressed a desire to ease his workload at age 65. The company’s move comes as Cook, who has been at the helm since 2011, plans to transition to a board chairman role rather than retiring entirely.
John Ternus, the 50-year-old head of hardware, has emerged as the leading candidate for the position. With 24 years at Apple, Ternus has extensive experience, ranging from designing Mac components to overseeing the hardware division. His approach balances innovation with profitability, exemplified by his decisions regarding product features that cater to both high-end and regular consumers.
The search also includes other notable figures such as software chief Craig Federighi, services head Eddy Cue, marketing lead Greg Joswiak, and retail director Deirdre O'Brien. The board of directors will ultimately determine the next leader as the company navigates its future direction.