Smartsheet has appointed a new chief marketing officer, Robson Grieve, and chief customer officer, Toyan Espeut, as part of significant changes in its executive team. The Bellevue, Washington-based company also promoted Pratima Arora to chief product and technology officer and Kelsi McDonald Harris to chief business officer. These additions come after a challenging period for Smartsheet, which has experienced two rounds of layoffs within the last six months.
Rajeev Singh, who took over as CEO in October, emphasized the importance of building a strong team in his announcement via LinkedIn. Each of the newly appointed executives has a prior connection to Singh, highlighting his strategy of recruiting from familiar networks.
In a separate development, Morgan Cundiff has been named head of product and machine learning at Armoire, a Seattle-based fashion rental service. Cundiff previously worked at LTK, where she developed data science initiatives for nearly four years, and also held a position at ShopRunner.
Armoire is currently listed as No. 40 on the GeekWire 200, which ranks notable Pacific Northwest startups.