A recent study by AirMDR shows that 80% of U.S.-based cybersecurity investors plan to boost their investments in AI-driven cybersecurity this year. However, the landscape is changing, with a notable demand for tangible evidence of return on investment (ROI) and operational efficiency before investors commit funds to AI-native security platforms.
Kumar Saurabh, CEO of AirMDR, emphasizes that AI’s integration into cybersecurity could be as transformative as the industry's move to cloud computing. The report highlights that 71% of investors expect clear ROI within three years to consider backing AI firms, while 42% cite the reduction of cybersecurity costs as a primary motivator for AI adoption.
Disappointment with current investments is evident, as 54% of respondents are dissatisfied with AI solutions that merely enhance existing tools, and 52% are steering clear of narrow AI applications. The findings indicate a shift towards a more disciplined investment strategy in the AI cybersecurity market, with a preference for comprehensive platforms over superficial enhancements.
Additionally, the survey suggests that AI-native startups are poised to attract future investments, as they are designed from the outset to harness AI effectively, thereby improving security operations for enterprises.