LG's ‘Gallery TV’ challenges Samsung’s dominance in the artful display market

LG's ‘Gallery TV’ challenges Samsung’s dominance in the artful display market

LG's new Gallery TV, featuring 55- and 65-inch models, aims to compete with Samsung's art-focused TVs by offering customizable frames and a library of over 4,500 artworks.

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LG is set to unveil its new “Gallery TV” at CES 2026, aiming to compete with Samsung’s well-known “The Frame”. The Gallery TV will be available in two sizes, 55 and 65 inches, featuring a sleek, flush-mount design complemented by customizable magnetic frames. This model is designed to display art when not in use, similar to its Samsung counterpart.

Equipped with LG’s MiniLED technology and the α (Alpha) 7 AI Processor, the Gallery TV promises high-quality 4K visuals and immersive audio through AI Sound Pro. It also boasts ample internal memory for users to curate their preferred content. The TV experience is enhanced by the LG Gallery+ service, which provides access to over 4,500 artworks and visuals, refreshed monthly, allowing for personalized home decor.

While the exact pricing and release date are yet to be disclosed, LG's presentation at CES next week will showcase this innovative product amidst a growing range of competitors in the market.

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