Apple is preparing for a significant unveiling at WWDC 2026, highlighted by the recent registration of a new subdomain, genai.apple.com. Although the link is not yet active, this development suggests a strong focus on generative AI technology, which aligns with the company's previous commitments made at WWDC 2024.
Key enhancements to Siri are anticipated, including improved understanding of personal context and the ability to engage in text-based conversations. This advancement is linked to a new collaboration with Google, utilizing Gemini-diffused models on Private Cloud Compute to enhance Siri's capabilities. Additionally, Apple is expected to introduce a new Siri app that will allow users to revisit past conversations.
Beyond these updates, Apple plans to implement new features across its suite of tools, such as the capability to generate digital wallet passes from physical tickets and new editing options in the Photos app. Performance and stability improvements are also high on the agenda for the upcoming conference.