Code indicating a potential facial recognition feature named "NameTag" has been discovered within Meta's AI application, suggesting the company's ongoing exploration of this technology for its smart glasses. The feature is designed to recognize and notify users of previously captured faces but is currently inactive and not available to consumers.
Previously reported by The New York Times, this development raises ethical considerations, especially regarding privacy and the implications of such technology. While there are possible benefits, like aiding users with visual impairments, the risks associated with facial recognition have prompted Meta to remain cautious.
According to Meta's Ryan Daniels, although the company is investigating these features, no decisions have been finalized, and any rollout would prioritize transparency. He stated that they are not planning to create a central database for facial images, distancing the new feature from past practices on Facebook, where facial recognition was retired in 2021 due to privacy issues.