Apple is set to unveil several new products during a series of media events on March 4, 2026, in New York, Shanghai, and London. Anticipated announcements include the iPhone 17e, an all-new low-cost MacBook, and updates to existing Mac and iPad models. CEO Tim Cook has hinted at a "big week ahead" for the company.
The upcoming low-cost MacBook is rumored to feature an aluminum chassis available in multiple colors, including yellow, silver, blue, and pink. Analysts, including Ming-Chi Kuo, suggest that it will utilize the A18 Pro chip, a component also found in the iPhone 16 Pro. The design is expected to be thin and light, reminiscent of the earlier 12-inch MacBook.
However, cost-saving measures may result in a thicker chassis, reduced max display brightness, and the absence of features like True Tone support and a backlit keyboard. These adjustments aim to maintain affordability, particularly for educational use, while still providing a competitive product.