Apple is set to host an in-person event on March 4 at 9 a.m. ET, with locations in New York, London, and Shanghai. This gathering may showcase a range of new devices, as the company prepares for a busy hardware cycle in early 2026.
Among the anticipated products is the iPhone 17e, expected to maintain a price of $599, featuring the new A19 chip. Additionally, the entry-level iPad is rumored to be upgraded with the A18 chip, while the iPad Air will reportedly receive the M4 chip, improving its performance. Updated MacBook Pro models with M5-class chips are also on the horizon, indicated by tightening supplies of existing models.
Furthermore, a new low-cost MacBook is being tested, which will feature an iPhone-class chip and an aluminum chassis, diverging from previous plastic designs. This model aims to appeal to students and enterprise users.
Even if not all products are launched, the event could mark one of Apple’s most significant hardware showcases early in the year.