In 2025, Apple made significant strides in enhancing its product features, becoming increasingly difficult to recommend alternatives to its iPhone lineup. The introduction of the A19 chip, 48MP main and ultra-wide cameras, ProMotion, and an Always-On Display, along with a minimum storage of 256GB, solidified its appeal to a vast majority of users.
This year also marked a notable expansion in Apple's accessibility offerings, highlighted by the launch of the Magnifier for Mac and Live Translation for AirPods. These enhancements are part of Apple's ongoing commitment to improve user experience across its ecosystem, making 2025 a standout year for accessibility.
Furthermore, Apple TV's subscription service thrived in the entertainment sector, gaining accolades and recognition at various award ceremonies. Successful shows like Severance season 2 and the unexpected hit The Studio, along with F1 The Movie, helped elevate its status, inching closer to its aspiration of being synonymous with quality television.
Additionally, improvements in iPadOS regarding multitasking and window management indicate Apple's acknowledgment of user needs, bridging the gap between innovative design and practical functionality.